Professional Development & Training

Events & Conferences: AMA membership gives you significant discounts on AMA events and conferences. Among these are our Annual Marketing Conference; our Summer and Winter Marketing Educators' Conferences, where you'll learn from the best and brightest, representing a broad cross-section of industries; and our Face-to-Face Training Series, led by the industry’s most innovative thinkers and designed to give you solid, ready-to-use answers in a highly effective in-person format.

Certification & Online Learning: Members receive discounts on a range of online training courses as well as our exclusive Professional Certified Marketer (PCM) program. The PCM program gives you a tangible way to enhance your marketing skills, as well as highlight your accomplishments for prospective employers. You can earn the PCM designation by passing a comprehensive online exam covering the key areas of marketing.

With your AMA membership, you'll get unlimited access to:

Premium content on

Our comprehensive
Marketer's Toolkit

Informative webcasts and

Extensive networking

Valuable professional
development and certification

Award-winning publications

Become a Member

American Marketing Association