Unlimited Access to AMA.org

Resource Library: AMA members enjoy unlimited access to AMA.org, our easy-to-access website, with hundreds of articles on a wide variety of marketing topics. This content-rich online resource includes:

AMA Marketer's Toolkit: The AMA Marketer's Toolkit is a comprehensive collection of interactive tools, templates and resources in a single, easy-to-use location. With our Marketer's Toolkit, you won't be searching all over the web for marketing templates, dashboards and how-to guides. Vital topics include:

Academic Resources: The AMA offers a variety of resources for marketing academics you won't find anywhere else. These include:

ELMAR — Subscribe to the Academic electronic listserv, ELMAR (Electronic Marketing). With nearly 6,000 participants, ELMAR is an active forum that is a cross between an opt-in newsletter and a virtual community.

The Academic Resource Center — Provides valuable information and help with virtually all parts of a marketing educator's career, including teaching. You'll find sample syllabi, course materials, textbook recommendations, research information, call for papers and important research connections.

Special Interest Groups (SIGs) — Academic members get to choose from over 18 SIGs as part of AMA membership. Academic Division SIGs provide opportunities for learning, sharing and networking among academic and doctoral students who hold particular common topical interests.

Webcasts & Podcasts: Only AMA members can access hundreds of on-demand webcasts and podcasts on today's most relevant marketing topics, from ROI to trends in social marketing. All just a click away, whenever you need them, wherever you are.

AMA eNewsletters: Keep up to date on the latest marketing news, insights and commentary, delivered right to members' mailboxes. Choose from a variety of newsletters, including:

With your AMA membership, you'll get unlimited access to:


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American Marketing Association